Campagnolo Super Record 11 has been voted the Best New Product of 2010 in the annual www.cyclingnews.com readers' poll.
The Best New Product poll results were:
Campagnolo Super Record 11 group, 3082 (18.4%)
Garmin Edge 800 GPS computer, 2918 (17.4%)
Cervélo R5 road frameset, 2454 (14.6%)
Felt F1 road bike, 2225 (13.3%)
SRAM X0 group, 1795 (10.7%)
Cannondale CAAD10 road bike, 1284 (7.6%)
Specialized S-Works Epic Carbon 29er mountain bike, 1055 (6.3%)
Chris King bottom brackets, 788 (4.7%)
Shimano XTR M980 group, 752 (4.5%)
Avid Shorty Ultimate cantilever brakes, 434 (2.6%)
For the full article click here; below is the portion that pertains to Campagnolo Super Record 11:
"While Shimano and SRAM have been garnering all of the attention with their respective Dura-Ace Di2 electronic and light-and-snappy Red groups, Campagnolo has quietly revamped its top-end Super Record 11 group for 2011 to make it the lightest and best-performing version yet - and this year's Cyclingnews Reader Poll winner in the "Best New Product" category.
Aesthetic changes are relatively minor and belie the major upgrades that are hidden within - the only obvious giveaway to casual onlookers is the new red-and-white logo - but a number of material changes brings the total claimed group weight to an industry-leading sub-1,900g. The rear derailleur now sports molded carbon fiber parallelogram knuckles and aluminum pulley and main mounting bolts, there's a lighter but tougher material in the Ergopower lever bodies, more aggressive machining in the Ultra-Torque bottom bracket cups and chainring bolts, and even optional titanium crankset spindle half shafts, which lop off 40g of mass by themselves.
It's not all about shedding grams, either, as Campagnolo has improved the shifting performance as well. In response to criticism that earlier 11-speed Ergopower levers had too light an action, Campagnolo has given this latest version a new set of internals that is notably snappier and more positive feeling. Consumers comfortable with doing a bit of disassembly themselves can even tune the shift detect action by adding or removing shim springs, too.
Other improvements include a more refined lever shape with fewer bulges than before, a stiffer front derailleur for faster shifts under power, a new brake pad holder that eases compound changes, and a dual-pivot rear caliper option for riders seeking more absolute stopping power.
What thankfully hasn't changed, though, is the group's keen Italian styling and whisper-quiet drivetrain, or even the price. In fact, US consumers will actually see a price decrease relative to the previous version.
In total, Campagnolo's new Super Record 11 group makes for a very compelling package and demonstrates yet again that the Italian company is not to be ignored or forgotten."
I am using 2010 Campagnolo Chorus 11 on my Max Lelli TEAM bicycle and it is wonderful. I should add that my understanding is that all the Campagnolo carbon cranks are made in Romania; at least, my Chorus crankset was.
There have been improvements made in the Super Record 11 gruppo for 2011, read about them here.
In the relatively near future Super Record 11 will be eclipsed as the top gruppo by the new electronic gruppo which Campagnolo has announced will be used by the Spanish "Movistar" pro team this year before it goes on general sale.
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