Cinelli and Ciclismo Totale have officially introduced the Cinelli Genuine Merchandise project. The project is a collaboration between the Milan brand and the Turin-based Ciclismo Totale in which the latter will take care of all merchansing and e-commerce.
Cinelli Genuine Merchandise is their new communication tool to promote Cinelli design and support the events that they love the most. In addition to the popular traditional hats and t-shirts that are already on the market are limited editions produced in collaboration with friends from California Mash, the European Championships, Cycle Messnger World Championships and the 10th nniversary of the Bicycle Film Festival. The collection, made entirely in Italy using the highest quality fabrics, is available online at Total Cycling (www.ciclismototale.it; or you can land on the same page by navigating www.cinelli.it).
Products will be available for purchase using paypal and will be mailed by worldwide by Posteitaliane.
Photos: examples of products
Stories for the Italian Cycling Journal about rides, granfondos, having a good time cycling in Italy, Italian cycling history, etc. are very welcome. Contact me at veronaman@gmail.com. There are more than 1,600 stories in this blog. The search feature to the right works best for finding subjects in the blog. There is also an Italian weather widget along the right side and a translate button at the bottom so you can translate each page. What I'm riding.
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